How Much Do You Know About the Effectiveness of Promotional Products? Take Our Quiz!
Posted on March 17, 2013 by showyourlogo
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Take our quick quiz to test your knowledge of the effectiveness of promotional products.
The research used to create this quiz is credited to Promotional Products Association International (PPAI):
http://www.promotionalproductswork.org
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How did you do? Win or lose, now you know the facts! Promotional products are an amazing value for your marketing dollars.
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Question 1 of 10
1. Question
When you give away promotional products, you have a higher probability of creating a more positive image of your company.
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Question 2 of 10
2. Question
How many trades show attendees remembered the name of the company who gave them a promotional product?
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Question 3 of 10
3. Question
How can you increase the likelihood of a trade show attendee stopping by your booth?
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Question 4 of 10
4. Question
Of the 71% of survey respondents who reported receiving a promotional product in the previous 12 months, how many had that item on their person (a much desired location for advertising)?
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Question 5 of 10
5. Question
76.1% of survey participants could recall the name of the advertiser on the promotional product that they received in the past ________.
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Question 6 of 10
6. Question
Only 53.5% of survey participants could recall the name of an advertiser they had seen in a magazine or newspaper in the previous __________.
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Question 7 of 10
7. Question
What percentage of survey participants did business with the advertiser after receiving promotional products?
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Question 8 of 10
8. Question
Of the survey participants who reported using the promotional product they had received, how many reported using it at least once per day?
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Question 9 of 10
9. Question
What percentage of survey participants kept their promotional product for more than one year?
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Question 10 of 10
10. Question
If you’re looking for repeat business, what marketing strategy is proven more effective than coupons and letters?
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Leaderboard: How Much Do You Know About the Power of Promotional Products?
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