Posted on July 7, 2014 by Beth Meadows
True story: I’m not much of a board game player, but in my opinion there’s no better ice breaker than a game of “Would You Rather.” I’ve only ever played a few times because I usually cannot contain my laughter at every other player’s answers, but that’s primarily because the questions in general are SO ridiculous! For example: Would you rather: Have to eat a pine cone? Or have to poop a pine cone? (Never mind that the former would eventually lead to the latter). The good thing about this game is that ridiculousness. None of these are real world scenarios–unless you do have an insatiable appetite for pine cones, in which case I might suggest talking to someone close and trustworthy about your issues.
OK, so the pine cone scenario is ridiculous, but the fact of the matter is that life often requires each and every one of us to engage in unpleasantries. Would you rather shop for health insurance or get a root canal? Would you rather be stuck in line at Wal-Mart or lick the cart? Do you see what I’m saying?
Can businesses use life’s unpleasantries to their advantage?
If your promotional products create simple solutions while displaying resourcefulness and creativity it will increase your exposure for sure, as well as giving your company props for being aware of exactly what your customer base needs. Each of the items listed below are affordable and offer a great deal of reusability which means your name is out there more which, in the marketing world, translates as “free advertising,” and I’m pretty sure I don’t need to explain the wonderful perks of anything being free.
- Would you rather go to the airport or go to the DMV?
A recent study just showed that between the two of these places, both run just about neck and neck as qualifying for the ninth circle of hell. Frankly, I can understand with about one exception: The DMV literally has no long term desirable outcome. If I’m at the airport I can at least be sustained by the fact that I have some nice sandy beaches to look forward to within the next 24 hours (after getting to second base with a TSA agent), and if it’s a return trip the fact that I will soon be sleeping in my own bed again is equally comforting (no more San Diego sidewalks during Comic Con! – anyone who has ever attended knows exactly what I mean) but the DMV is literally a haphazard stumble through legal documents, paying fees, getting my picture taken, and leaving all while dealing with screaming children and not-even-pretending-to- be-happy government workers (but no groping from them in this instance so I guess that’s a plus). Then there’s the fact that you’re either lacking or exceeding in the required documentation (despite following the guidelines for what you need to bring) the former of which will elicit a trip back.
No matter which facility you’re visiting it helps to have those said documents ready though, especially if you like hopping the pond once in a while like I do. For those who know exactly what I mean a six pocket travel carrier is a godsend. There’s nothing more assuring to a neurotic traveler than all their documentation being in one easily accessible location. For those travelers who will never (or rarely) take to the skies I would still probably recommend a portfolio to keep necessary roadside paperwork together, or if you just want to drown out the noise until your number is called ear buds are a great choice! Just thank your lucky stars you don’t have to deal with the New Jersey Department of Motor Vehicles!
- Would you rather attend an event with a dead phone or charge your phone while missing an event?
We have ALL been here. Every. Last. One of us, especially us iPhone 5 users (hey, we all make bad choices; I just happen to have a two year contract for mine) and it’s a bit of a Catch-22. Naturally we need our phones in the event of an emergency, but if you’re going somewhere fun you’re probably going to want to take pictures, videos, text, etc. However, if you go and charge your phone you end up missing the event you originally wanted to get that social media coverage with. I see this happen at conventions a lot as well as sporting events. It’s funny to think that not too long ago we were not so dependent on these things called cell phones and tablets but thankfully the truly trendy among us have portable chargers that can make life easier and make you the talk of the party.
- Would you rather wait in line at the grocery store or wait on hold on the phone?
I’ve spent many a cumulative hour on hold, and in line at the grocery store. What makes both situations worse is that I am by no means a patient woman. I can be down to my last three squares of toilet paper at home and if there are more than two people in line at each register I’m already considering just leaving. Seriously. “Ain’t no one got time for that” is a fact of life. At least when I’m on hold I can use my hands, or at least one of them, and then I can use my shoulder to hold the phone – until that starts to ache, and is that “Call Me Maybe” they’re playing as a waiting tone? That’s some frustrating irony right there! I’m probably never going to call you again as we’ve well surpassed the eight minute mark now.
What makes the grocery store experience so bad for me is that I usually go in for one thing and leave with twelve, which means I didn’t bother to grab a cart or a basket on my way in so now I’m juggling my groceries and my spiking blood pressure. It’s one of the reasons I love those grocery tote bags, not to mention they’re environmentally sound! Now I just need a promotional item that reminds me to bring them when I go shopping.
As for waiting on the phone, if you really need to put the cell phone down those little blue tooth speakers can be a great help if you want to amplify the caller for when they finally do pick up again. You can then easily switch back to your handheld or continue to yell from across the room, if only to help alleviate some frustration.
Airport image obtained from freeimages.com; Convention image obtained from freeimages.com
Posted on October 29, 2013 by Amy Forsell
How many of you own a promotional tote bag? If you don’t, you should! The sooner we do away with the bulk of those plastic Wal-Mart bags, the better. Nabbing a few plastic Wal-Mart bags here and there to be repurposed as trash bags is acceptable in my book, but letting them blow in the breeze or wind up in a landfill is a travesty.
There are plenty of good reasons to hand out promotional tote bags, and the preservation of our environment is just the tip of the iceberg. Imagine all the plastic bags you use with just one stock up trip to the grocery store. Multiply that by the thousands of people who visit big box stores each day and the image is staggering. Encouraging consumers–and your customers–to use promotional tote bags is a terrific way to brand your business and do good for our planet.
ASI (Advertising Specialty Institute) recently came out with some interesting statistics on the power of promotional tote bags that might just entice you into seeking these products to promote your brand. Take this quiz to test out your knowledge of the power of promotional tote bags. Check your answers at the bottom of this post.
1) What’s the average cost per impression made by promotional tote bags?
A) 1 cent
C) 10 cents
D) 1/10 of 1 cent
2) What other popular promotional product ties with tote bags as having the lowest cost per impression in the United States?
A) stress relievers
C) stress relievers
3) Which promotional product generates more impressions than another other logoed item in the United States?
A) tote bags
C) stress relievers
D) bumper stickers
4) What percentage of consumers report owning a promotional bag?
5) Consumers in which city report owning the most promotional tote bags?
A) New York
C) San Francisco
Check your Answers Here
1-D, 2-B, 3-A, 4-C, 5-C
Posted on August 2, 2013 by Amy Forsell
CUTE promotional tote bags can be had at Show Your Logo.
If you’re anything like me, you have an expansive collection of reusable tote bags. And they live in your car.
When do I use reusuable, promotional tote bags? All the time. I keep them in the back of my super-cool mini-van and load them up with provisions at the grocery store and big box retailers on an regular basis. While I actually loathe the grocery/provisions shopping process, what I do love is the great outdoors, and knowing that those cheap store plastic bags are terrible for the environment inspires me to continue to try to do better at remembering to get those reusable tote bags out of the trunk.
We have some smaller promotional tote bags we keep in the back of the van for trips to the library.
We have an enormous tote bag we use for trips to the pool.
We have an insulated tote bag we use to pack picnic lunches to eat at the pool.
With the exception of the insulated tote bag I bought from one of those overpriced home party/sales events, my promotional tote bags are very utilitarian. They’re not fun. They’re not pretty.
I have some news for you: Promotional tote bags don’t have to be boring. In fact, you can create custom tote bags that your customers will be clamoring for. The insulated tote bag in the photo above? I want it. It’s called the “Four Boys Bag” with good reason. It’s about the size of my existing insulated tote bag that we use for picnic lunches at the pool, and I can tell you that it holds lunch for three boys, one girl, me, plus drinks and snacks to get us through the whole afternoon without having to drop ridiculous amount of cash at the overpriced concession stand.
Take a look at some other adorable options in customized tote bags:
Custom Coated Canvas Tote Bags
Skinny Dipper in Kellie Green Pickler
- Coated canvas
- 12.5″ W x 16″ H x 7″ L
Promotional Insulated Tote Bags
- water resistant microfiber
- thermal insulated lining
- inside mesh pocket with 2 outside zip pockets for storage
- zip closure
- 18″ W x 14.5″ H x 6.5″ D
Carry All Reusable Tote Bags
Sachi Super Carry-All in Red
- FDA food safe, leak proof interior
- thick insulation, zip closure
- keeps food items cold for up to two days
- 16.5″ L x 8.5″ W x 22″ H
Custom Patterned Canvas Tote Bags
Totes-Ma-Goat in Baroque n’ Fabulous
- durable polywoven fabric or classic canvas
- water resistant, durable polywoven fabric
- features an inside zippered pocket and outside pocket
- leatherette reinforced handles and bottom
- 8″D x 13.5″W x 13″ H
You wouldn’t forget to take these adorable, reusable tote bags out of the trunk, would you? Give…or sell…your customers and clients a promotional tote they’ll find irresistible. There’s more where these fetching, patterned totes came from. Let the Show Your Logo sales team know what you’re looking for and we’ll help you find the perfect promotional tote bags for your target market and your budget.
Posted on June 14, 2013 by Amy Forsell
Choose from Show Your Logo’s huge selection of custom tote bags.
Reusable, custom grocery totes in various sizes are awesome. Take it from someone who does the bulk of the grocery shopping and grocery toting for a household of six. This, of course, includes triplet boys on target to grow up to be over six feet tall. I burn a whole lot of calories trying to keep up with their rapid food consumption. I like the grocery-hauling to be as efficient as possible, and sturdy, custom printed tote bags help me make the grocery restocking process less of a chore.
I know all of you might not be fans of gigantic grocery totes being that they quickly get heavy, but I heart my gigantic, non-woven polypropylene grocery totes I purchased on the cheap from one of my favorite grocery stores. (And yes, their logo is screen printed as big as can be with a catchy slogan right underneath.)
With the use of my custom totes, not only am I avoiding the use of those plastic bags that are so horrendously bad for the environment, I’m avoiding the irritating, plastic-bag breaking that regularly used to result in mishaps like a dozen eggs broken on my garage floor.
Here’s a tote bag similar in size and construction to my favorite, cheap grocery totes:
Custom Polypropylene Shopping Totes
These generously sized totes measure 13″ x 14.5″ x 10″ and include a PE board in the bottom, which is especially helpful when you need to lug home a lot of heavy canned goods. A nice selection of colors includes black, cream, green, orange, pink, process blue, purple, red, royal blue, and white.
Another type of custom tote that is party of my vast grocery tote collection are insulated tote bags. They’re essential for lugging home all the stuff that can quickly melt into useless puddles…like popsicles. Keeping all the frozen stuff together and all the refrigerated stuff together in their own insulated tote bags does wonders at keeping the melting process at bay.
Custom Insulated Tote Bags
The zippered closure on theses insulated tote bags is an added bonus for keeping the cold stuff cold. Dimensions are 13″ x15″ x 9″ and they’re available in black, white, royal blue, Kelly green, forest green, red, and natural.
Here’s a shopper tote bag I’d like to add to my collection:
Bamboo Giant Panda Tote Bag
Did I mention I like generously sized tote bags? I did. This guy is 20″ x 16″ x 6″. Nice. I might be able to get the grocery lugging done in as few as six trips to the car if I owned a half dozen of these. I also love the fact that they’re made from 100% bamboo, a sustainable resource. This also makes them naturally biodegradable.
And hey…if you’re looking for custom printed tote bags in a smaller size, Show Your Logo can deliver. I’m always freaking out the cashiers and baggers by encouraging them to fill my own large tote bags to the brim. (“Isn’t that going to be too heavy?”) I used to push a triplet stroller loaded down with three toddlers and drag the grocery store cart behind me loaded down with seven gallons of milk, enough Diet Coke to kill a dozen lab rats, and boxes of diapers that barely fit in my SUV. You can’t scare me with a heavily burdened, oversized grocery tote bag. I can attest to the fact that polypropylene tote bags are quite sturdy. No matter which size you prefer, feel free to weigh them down with all the groceries that will fit.
What are your custom tote bag needs? Contact the Show Your Logo Sales team, who are more than happy to help you find the perfect custom tote bag for your brand and your business.