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SYL’s Best Merch Ideas for Corporate Marketing and Branding

In today’s competitive business landscape, effective corporate marketing strategies are essential, not only for capturing and retaining customers but to stand out from the crowd. This has led to corporations adopting innovative approaches to leave the lasting impression they need to keep clients happy. That’s where SYL’s custom merch ideas come into play with highly memorable corporate marketing and branding solutions.

Show Your Logo, the industry leader in corporate promo products, offers a range of merchandise designed to attract attention from your target audience and enhance your brand. With an emphasis on style and quality, our selection offers endless swag customization possibilities and products to elevate your company’s merch ideas. Read on to discover the power of strategic company swag, plus the top corporate marketing and branding products that SYL has to offer.

Why Is Custom Company Swag Important?

An essential part of any corporate marketing strategy starts with custom company swag. When people can see, touch, and wear your company logo, they develop a personal connection with your brand. Developing marketing and brand merch ideas is vital to driving awareness for your company!

Still don’t believe us? A 2019 study by the Advertising Specialty Institute (ASI) found that 85% of people remember companies that give them corporate swag like a customized tee or a custom logo cap or hat.

Why? People are reminded of your company every time they use a product. When other people in their personal and professional networks use the same products, it reinforces loyalty as well as brand awareness.

These corporate promo products also help build morale in your team. Providing employees with wearable and usable items creates a sense of unity and pride within your company.

Show Your Logo’s Top Corporate Merch Ideas

With so many products available to grace with your logo, you want to choose the perfect corporate merch for your brand.

That’s where Show Your Logo shines above all of the best corporate merch companies. At SYL, we offer a wide selection of custom corporate merchandise for anything you can imagine.

For this article, we’ll help you narrow it down with some of our top corporate swag ideas to get you started.

Top 3 Corporate Swag Giveaway Ideas

Branding at a tradeshow or convention is important to distinguish your company. But what about when the event ends?

Keep your logo in front of people with custom merch giveaway ideas! Giving away corporate marketing swag gets your company’s name out there to create positive associations in customers’ minds. Here are some excellent corporate swag ideas to help get your creative juices flowing.

1. Order Custom Snacks with Company Logo

Custom SnacksFood is a love language. Show your favorite clients or employees your appreciation with a custom snack like popcorn, cookies, chocolates, candy, charcuterie, and more!

Plus, perfectly bagged and branded, custom snacks are a great merch idea due to being easily shippable. So whether you’re at a convention or on the go, your tasty custom swag ideas will always reach the right target audience.

People will remember your company every time they go for a snack — and they’ll positively associate you with the taste. Check out our recent blog to discover more of SYL’s delicious custom snacks!

2. Office Supplies as Business Promotional Products

When it comes to work, office supplies are used every day, making this a great potential merch idea. Build brand awareness with custom business promotional products like:

Office supplies that people see and use every day are great items to put your company logo on. Not sure if it’d be a good fit for your business? See the top industries Show Your Logo deals with to get your business promotional products customized to your exact needs today!

3. Personalized Sunglasses – Try Sunglasses with a Custom Logo Printed on the Frame!

Who couldn’t use another pair of sunglasses? This is why personalized sunglasses (those sunglasses with a printed company logo) are so popular as corporate swag giveaways. This wearable merch idea is not only stylish but functional! Business professionals are always on the go and no one likes to drive with the sun in their eyes.

Whether in the car to work or at a sports game on the weekend, people will wear your custom logo sunglasses and advertise your brand everywhere they go.

Top 3 Summertime Company Swag Ideas

Company Merch OptionsWhen the weather warms up, people tend to travel more. This creates a great opportunity for merch ideas that take advantage of this increased exposure!

Summer is an excellent time to load up your employees and customers with swag they can show off wherever they go. Here are some custom swag ideas that can be a lot of fun.

1. Get a Personalized Cooler

We have a wide variety of coolers in multiple styles, including backpacks, insulated bags, and rolling coolers for easy transport. Build brand awareness while keeping snacks and drinks fresh and cool all summer long!

2. Custom Logo Tote Bags Are A Great Promotion Idea

This versatile summertime item will be a hit with everyone at the barbecue or Pride Parade! Our Non-Woven Budget Shopper Tote Bag is the most popular choice for those looking for an affordable and durable way to carry everything they need.

Check out our Pride rainbow tote bags and if you want more great corporate Pride swag ideas, we’ve got a ton!

3. Sip On A Stanley Tumbler Substitute With A Custom Logo

Right now some of our hottest items are Stanley tumbler substitutes, and for good reason. Our Palermo Vacuum Insulated Travel Tumbler will keep your drink cold for hours, making it great for warmer weather. It also has a clear acrylic lid so you can see how much you have left to drink!

Top 3 Holiday Merch Ideas

Corporate Holiday Merch IdeasGet festive with your marketing! Holidays tend to create large parties, gatherings, and crowds. Take advantage of these holiday moments and consider these holiday marketing swag ideas for your next campaign.

1. Custom Corporate Pride Swag Ideas

Get ready to show support for the LGBTQ+ community in June with custom rainbow merchandise. You can use hats, t-shirts, or sunglasses at an internal company celebration or give them away at pride events as the most popular Pride merch

2. Company Swag Ideas for Easter

Over 60% of Americans celebrate Easter, making the holiday a $24 billion-dollar industry. Whether in merch ideas for your religious organization or your own family, Spring is an excellent time to consider the power of custom Easter merch.

3. Marketing Swag Ideas for Earth Day

April 22nd commemorates the beginning of the modern environmental movement, and it’s a great day to promote your company’s commitment to sustainability. Show your love for the planet with eco-friendly merch ideas! While Earth may only come once a year, SYL has come up with a guide for our top eco-friendly merch ideas so your custom merch can be green year-round.

Don’t Forget Your Employee Appreciation Merch Ideas!

Your team is the backbone of your company. While marketing swag ideas for potential clients are important, show your team members support with kind company swag ideas. Show your appreciation with some of Show Your Logo’s top corporate swag ideas like:

  • Company Apparel: Give your team a sense of unity with custom company apparel such as t-shirts, polo shirts, hats, sweatshirts, jackets, and more.
  • Custom Medical Apparel: Help your medical staff show company pride while adhering to the dress code. We offer a variety of medical swag merch ideas, such as disposable surgical face masks, medical scrubs, and warm pullovers for cool hospital settings.
  • Teacher/Student Swag: School swag is more in now than ever and Show Your Logo is proud to have helped school districts and education with top education promotional products. Show our leaders of tomorrow — and those guiding them — the appreciation they deserve with school backpacks, spirit wear, and school uniforms.

Build Your Brand with SYL’s Custom Corporate Merch Ideas

While businesses choose to work with Show Your Logo for many reasons, our customer service truly stands out. From the start, you will have a one-on-one relationship with one of our experienced sales representatives. We will get to know your business and help recommend the top products that will make your merch ideas come to life.

Our in-house graphic designers boast over 35 combined years of experience and allow you to have a fully custom product. Show Your Logo will provide promotional products and apparel that meet your needs and your budget.

Whatever your corporate merch ideas may be, we want to hear them. Get in touch with us today to make your custom swag ideas a reality!



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